90-day strategy for entering the Polish market
Bring your business into the Polish market
You pay for results: part of Growth Group’s compensation depends on delivering the next milestones. We build your presence and sales in Poland in 90 days: from audit and strategy, through launching channels and first partnerships, to first orders. We start with a free market audit.
Schedule
3 months, 3 milestones, one market entry plan.
16+
years of experience
in B2B marketing
60+
clients
served
160 million
PLN in sales generated
for clients
They trusted us
TIMELINE
How entering the Polish market looks in the following months
Month 1 - Audit and strategy
We check where the real opportunity is in this market before we plan any actions.
- Market, customer, and competitor analysis
- Gap analysis and offer positioning
- Creating an entry strategy
- Setting KPIs and a 90-day action plan
Month 2 - Operational execution
We launch what the strategy calls for: website, campaigns, and sales process.
- Website and content for the new market
- First campaigns in the target market
- Building the sales process and team
- First conversations with potential partners
Month 3 - Sales and partnerships
We finalize partnerships and move into fully operational sales work.
- At least two signed partners
- First real inquiries and sales
- Optimizing sales campaigns
- Results summary and plan for the next months
After 90 days, we switch to a pure success fee based on sales.
WHERE WE OPERATE
Markets we serve
We work with companies entering Poland from any market, as long as the audit confirms real potential for your product here.
WHAT YOU GAIN
Benefits of entering the Polish market
Entering a new market with a concrete plan, not groping in the dark
A market entry plan based on real market potential, not on gut feeling or copying competitors.
See how the process works →You pay the full rate only for stages we actually deliver
Stage-based billing instead of one large invoice for promises without results.
Book a free audit →You have a partner who shares responsibility for the outcome, not just advice
Part of our compensation depends on the same KPI that matters to you.
Book a call →Growth Group
You pay for results,
not for hours.
Most companies planning to scale their business by entering a new market pay an agency a fixed amount regardless of the outcome. Growth Group ties part of its compensation to specific milestones: delivered strategy, launched channels, acquired partners.
This way, Growth Group’s interest is directly aligned with yours.
Who Growth Group works for
Who the strategy for entering the Polish market is for
Do you have a proven product abroad and are thinking about entering Poland, but don't know where to start?
Entering a new market without a plan ends up with a scattered budget and no results, not real business scalability. We break it down into 90 days with clear milestones: audit, channels, partnerships, sales.
Before we propose anything
We always start
with an audit.
We assess your product, the competition in the Polish market, potential demand, and entry barriers: regulations, language, and locally used sales channels. We evaluate your company’s readiness to enter Poland, whether you have the resources: budget, team, and offer readiness, to make the entry worthwhile.
If the analysis shows there is no viable entry path right now, we tell you directly, instead of selling you 90 days that would change nothing.
Scope of services
Scope of services for market entry and internationalization
Market and competition audit
We check demand, competition, and entry barriers in the Polish market before we propose an action plan.
Market entry strategy
We create an internationalization strategy with concrete milestones spread over 90 days.
Offer and website localization
We adapt your offer, content, and website to the language and expectations of customers in Poland.
Demand generation
We build demand in the Polish market through paid campaigns, content, and outbound, choosing channels based on the country and industry.
Local partner acquisition
We build a network of sales and distribution partners in the Polish market.
PR and industry media presence
We build credibility through publications and presence in local industry media.
Market entry project management
We run the entire project as one team, not a collection of subcontractors.
B2B lead generation in Poland
We reach decision makers in companies in the Polish market directly.
Operational support after launch
After launching channels, we support the first sales campaigns and optimization.
Transparency
Transparency in cooperation
How we measure results
We measure results based on milestones set before we start: delivered audit and strategy, launched channels, at least two acquired partners. After 90 days, we move to a success fee based on real sales generated in the Polish market.
Why success fee pays off
Part of our compensation depends on whether we actually deliver the next stages of market entry. Below are five concrete reasons why this model makes sense for both sides.
Growth Group's interest is directly tied to yours
If we don't deliver a given stage (audit, channels, partnerships), we don't get the success fee for it. We treat market entry like our own project.
We start with a free audit
Zero risk at the start. We check demand, competition, and entry barriers before we propose a plan and a 90-day timeline.
Milestones set before we start, not after the fact
We define and verify specific goals for months 1, 2, and 3 during the collaboration. Both sides know what we're aiming for.
You start with no setup costs
You do not pay to kick off the collaboration or to configure tools - we get to work as soon as the plan is agreed.
You pay less when we don't deliver a stage
We don't measure work by hours or activities, but by delivered milestones. If a stage isn't there, our compensation for it drops to zero.
GET TO KNOW US BETTER
How cooperation with Growth Group works
One team instead of several full-time roles
Instead of hiring several people for SEO, advertising, content, and social media, the client gets access to a full team of specialists. This is cheaper than maintaining an in-house marketing department and faster to implement. No need to run recruitment, training, or worry about replacements. Growth Group delivers the expertise of an entire team at a single price.
Direct contact with the person responsible
You don't have a manager who relays information between you and the contractors. You communicate directly with the person responsible for delivering your KPIs. This shortens communication time and eliminates the risk of miscommunication. You know the name of the person accountable for your results and can reach out to them directly.
Questions
Frequently asked questions
How long does entering a new market take?
90 days in a phased model: the first two weeks are audit and strategy, the next month is launching channels, website, and initial activities, meanwhile we build partnerships, and the last month is operational work and first sales campaigns.
What if we fail to deliver a stage on time?
You pay based on results throughout: each stage (audit and strategy, channel launch, acquiring at least two partners) is billed as success fee only once we actually deliver it. You do not pay for something we did not deliver.
How much does it cost?
We do not have a fixed price list because the cost depends on your industry and the scope of the entry plan. We work on success fee: most of what you pay depends on the milestones we actually deliver, plus your own advertising budget that goes directly to campaigns. We give you a specific number after the free audit.
What happens after 90 days?
After the entry stage, we continue on success fee based on the sales we generate for you in Poland – you keep paying for real results, not for activity.
How is this different from a regular marketing agency?
A regular marketing agency is paid for completed tasks. Market Entry is a time-bound market entry plan with stages and milestones, where part of the compensation depends on whether we actually deliver the next stage, not on the number of hours worked.
Which industries and markets do you serve?
We work with companies from any market – Western Europe, North America, or elsewhere – as long as the audit confirms real potential for your product in Poland. Growth Group acts as your local team on the ground: we do not just advise on entering Poland, we run the audit, strategy, and execution ourselves.
Let's talk about your growth.
Free consultation and audit of your marketing and sales situation. No obligations.
You pay for results, not for hourly rates
We start with an audit and agree on a market-entry plan together. Most of our fee depends on the milestones we actually deliver, not on time spent on the task.
From the blog
B2B marketing agency and interim marketing management for companies from the Kuyavian-Pomeranian region and all of Poland.
Contact
- biuro@growthgroup.pl
- +48 512 840 154
- Bydgoszcz
Kuyavian-Pomeranian Voivodeship