Interim Marketing Manager

An interim marketing manager who shares the risk with you

We don’t sell hours. We take co-responsibility for the KPI that determines part of our compensation. This is a proven marketing leader who joins your company for a set period to build a strategy, implement actions, and make a real impact on sales. For a foreign company entering Poland, that means a local marketing lead who already knows the market, so you do not have to build that knowledge from scratch.

Lider marketingu podczas spotkania z zespołem klienta
A marketing leader who joins your company and takes responsibility for results together with the team
15-20thousand PLN

monthly cost of a full-time marketing director

Success fee

our manager runs your marketing and is paid for results

16+

years of experience in B2B marketing

16+

years of experience
in B2B marketing

60+

clients
served

160 million

in profit generated
for clients

They trusted us

MARKET ENTRY

An interim marketing manager for your Poland market entry

A foreign company entering Poland usually needs a local marketing lead before it needs a full team. We step in as that lead, as part of a full market-entry plan: audit, strategy, and execution on the ground.

See how we support market entry to Poland →

Why us

Benefits of working with an interim marketing manager

Performance-linked compensation

Part of our compensation depends on achieving KPIs agreed before we start. We share the risk and responsibility for results with you.

Free audit before every proposal

We don't propose a package without understanding the client's situation. First, we identify opportunities and barriers to growth.

Knowledge of the B2B market in the region

We understand the purchasing realities of companies in the region, and we operate nationwide, combining local insight with broad reach.

Why us

You pay for results,
not for hours.

Most agencies charge a flat fee regardless of the outcome. We tie part of our compensation to KPIs agreed before we start: the number of sales inquiries or the cost of customer acquisition.

This way, our interests are directly aligned with yours.

Results after 12 monthssuccess fee
✓Monthly quote requests40
✓Cost per leaddown from 238to 137
✓Keywords in TOP 1087 up from 17
✓Average Google position7,8 up from 22.5
Base fee
low
Success fee
based on results

Common challenges

Problems an interim marketing manager most often solves

How we solve it

An interim marketing manager starts immediately and reviews activities, budgets and vendor contracts in the first weeks. They set priorities and KPIs for the quarter.

Marketing has direction again and you have time to recruit calmly. Book a free audit
GG
Interim Marketing Manager
Your week at a glance
Up to date
MONResults review with the boardDone
TUEBrief for agency and teamDone
WEDCampaign and budget controlIn progress
FRIReport and plan for next weekPlanned

Before we propose anything

We always start
with an audit.

We review your current team, processes, and marketing budget before proposing how to lead the department as an interim manager.

If the analysis shows there is no viable growth path, we tell you directly.

Scope of services

Scope of an interim marketing manager's work

Marketing audit

We analyze your current marketing activities, website, sales funnel, and competition.

Marketing strategy development

We create a concrete action plan with a timeline and goals.

Marketing team management

If you have your own marketing team, we step in as its leader.

Marketing process optimization

We introduce repeatable processes that don't depend on a single person.

Google Ads campaign management

We build campaigns focused on real sales inquiries, not just traffic.

SEO and content marketing

We build your company's long-term visibility in search engines.

Social media and LinkedIn

We manage your social media profiles, with a special focus on LinkedIn for B2B.

Public relations and thought leadership

We publish industry articles and build your image as an expert in your field.

B2B lead generation

We build lists of decision-makers and direct outreach systems, e.g.

Transparency

Transparency of cooperation

Principle 1

How we measure results

We measure results based on KPIs agreed before we start. Most often these are the number of sales inquiries, cost per lead, or actual sales. Data is collected from Google Analytics 4, conversion tracking, and the CRM system if one is used. Impressions and reach are not considered success.

Analiza danych i konwersji w Google Analytics 4

Standard of work

How we work with clients

1
We start with an audit, not a package

Before we propose anything, we analyze your situation. Our team reviews your website, competitors, lead sources, and growth potential. If the audit shows there is no viable path, we tell you directly. Only after this analysis does our agency present a concrete plan and collaboration model.

2
KPIs set before we start

The goal is not a vague slogan. We define a specific metric, such as the number of quote requests or cost per lead. We write it down before starting work. This way, both sides know what success looks like and how it will be measured. This is the basis of our billing.

3
Reports based on real data

We do not show reach charts that mean nothing. Our team reports customer acquisition cost, inquiry sources, and actual sales. Data is taken from Google Analytics 4 and conversion tracking. This way, you see which activities actually bring in money and which need changes.

GET TO KNOW US BETTER

What cooperation with us looks like

Opiekun projektu Growth Group podczas spotkania z klientem
1
Your project lead, from the first conversation to the final report
Poland
We operate from here, not remotely from another city
One team instead of several full-time hires

Instead of hiring separate specialists for SEO, advertising, content, and social media, you get access to a full team. This saves time and money, because you don't pay for full-time positions, recruitment, or onboarding. You receive comprehensive support, billed for results, not for hours logged.

Direct contact with the person in charge

There's no layer of account managers passing information along. You talk directly with the person responsible for the outcome. This shortens response times and eliminates misunderstandings. You know who does what and who to call when you need a quick decision.

Pricing models

Choose the model that fits your company

We choose the model during the free audit, based on the resources you already have.
Model 1

Pure success fee

For companies that have their own marketing team or contractors and need a manager to lead them to results.

What you need
  • a product live in production and ready to sell
  • a team or contractors who carry out the work
  • tools: website, CRM and analytics
  • a measurable result: form, online store or booked meetings
No fixed fees. You pay only a percentage of the result.
What you get as part of the cooperation
  1. Strategygoals, target groups and channels
  2. Activity planningmonthly and quarterly plan
  3. Briefing and task acceptancebriefs for the team and contractors
  4. Quality controlevery piece checked before publication
  5. Analyticsresults measured in every channel
  6. Reportingwhat works and what we change
  7. Periodic reviewsresults and plans reviewed with you
Model 2

Low base fee + success fee

For companies without their own team, or with a small one, that need a manager and specialists right away.

What you need
  • a product or service ready to sell
  • a person on your side who handles customer enquiries
A low monthly base fee plus a bonus paid only for the result achieved.
What you get as part of the cooperation
Growth Group manager

Everything from the pure success fee: strategy, activity planning, briefing and task acceptance, quality control, analytics, reporting, periodic reviews.

+
Growth Group delivery team
  • Websitedesign, build and development
  • SEOGoogle rankings
  • AI search visibilityvisibility in ChatGPT and Gemini
  • Google Adscampaigns and optimisation
  • LinkedIn AdsB2B campaigns
  • Content marketingarticles, guides, reports
  • Social mediacompany profile management
  • PRmedia coverage
  • Marketing automationCRM, emails, lead scoring

The advertising budget (e.g. for Google Ads or LinkedIn Ads) is a separate cost in both models, independent of our fee.

Questions

Frequently asked questions

What exactly is an interim marketing manager?

An experienced marketing leader who joins your company for a specific period, for example, during a project, a leave, or a transformation. Not a full-time employee, but operating like a manager with full responsibility for results. We step into this role and share responsibility for KPIs. For broader context, see marketing consulting.

How long does cooperation with an interim marketing manager last?

There is no fixed rule. Typically, cooperation lasts from 3 to 12 months, depending on the goal. If you need support implementing a strategy, 3 months may suffice. If we are building an entire marketing department from scratch, a longer horizon is expected. We always set the time frame before starting, after an audit. Learn more about the model in marketing consulting.

We already had an agency and it didn't work out. How are you different?

The most common cause of failure is compensation detached from results. An agency earns the same regardless of the outcome, so it has no incentive to work hard. With us, part of the compensation depends on KPIs set before we start. If we don’t achieve the goal, we don’t get paid in full. That changes the dynamics of cooperation. See how we work in Google Ads for B2B companies. Additionally, we are not an external agency executing orders from a distance; we become part of your team, co-decide on priorities, and take responsibility for the outcome, not just for completing tasks.

It's too expensive for our company. Is there room for flexibility?

We don’t have a fixed price list because the cost depends on the scope and the starting situation. We work on success fee: most of our compensation depends on the results we actually deliver, not on a fixed rate. We quote the exact amount after a free audit. See how it works in practice with SEO.

We don't have time to deal with this. How does it work in practice?

After the audit, we take over the execution of activities and report results. On your side, you need to decide on the goal and approve the plan, not manage on a daily basis. You focus on your business, and we handle marketing. If you prefer to hire someone full-time, read about websites for companies, which can be a first step toward independence.

How do I know this will work in my industry?

We don’t assume that upfront. The audit includes an analysis of your competition and the real potential in your industry. If the analysis shows there is no viable growth path, we say so directly. We don’t sell illusions. We operate based on data and a concrete plan that has a chance to deliver results.

FREE AUDIT

Get a free strategic audit

Market, competitors, gaps and strategy directions. In a 30-minute meeting we walk you through the findings and a 3-month work plan.

Uśmiechnięta kobieta z telefonem przy laptopie

Market audit

Market and demand, competitors and their gaps, your company’s position and strategy directions.

3-month plan

In the meeting we discuss the audit findings and priorities for the first 3 months.

No-obligation proposal

If we’re a good fit, you get a proposal tailored to your company.

Billing

You pay for results, not for hourly rates

Success fee

We start with an audit and agree on a goal together. Most of our fee depends on the results we actually deliver, not on time spent on the task.

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