B2B marketing is about guiding business clients toward purchasing decisions. We do this after an audit, with part of our compensation tied to agreed KPIs. We don’t sell hours; we take responsibility for real results.
Data from one of our clients, results after 12 months of work.
16+
years of experience
in B2B marketing
60+
clients
served
160 mln
in profit generated
for clients
Trusted by
WHAT YOU GAIN
Part of our fee depends on achieving the KPI agreed upon before we start working together.
See how we measure results →Before we propose anything, we review your marketing and real growth potential.
Book a free audit →You see marketing outcomes translated into sales inquiries, not just clicks.
Book a call →Why us
Most agencies charge a flat fee regardless of outcome. We tie part of our compensation to KPIs agreed upfront: the number of sales inquiries or customer acquisition cost.
This way, our interests are directly aligned with yours.
Common challenges
We translate product features into outcomes customers count: time, cost and risk. Each group of decision makers, from engineers to purchasing, gets a different argument.
Sales conversations start with the customer's benefit. Book a free auditBefore we propose anything
We review your website, competitors, and the real growth potential in your industry before we propose anything.
If the analysis shows there’s no sensible growth path, we’ll tell you straight.
Scope of services
We analyze your marketing and sales situation, competition, and growth potential. We check where inquiries come from and where the gaps are. Based on this, we create an action plan with specific KPIs. We do not propose any work without an audit.
We create an action plan with a timeline and measurable goals. We determine which channels make sense for your industry and budget. The strategy is based on audit data, not general assumptions. We indicate which content and campaigns will generate sales inquiries.
We conduct a technical audit, select keywords with purchase intent, and expand your website content. We build links that increase search engine visibility. The result is lasting rankings for phrases that actually attract business clients. This is a process that takes time but delivers long-term results.
We design campaigns focused on real sales inquiries, not just traffic. We analyze the phrases chosen by people ready to buy. We optimize the cost per lead and check which campaigns generate sales. We report data from Google Analytics 4 and conversion tracking.
We manage B2B profiles, primarily on LinkedIn. We publish content that builds trust and expert status. We do not count likes, but real engagement and inquiries from business clients. Social media is a sales support element, not a goal in itself.
We publish industry articles and build your expert status in your field. This makes business clients perceive your company as a credible partner. PR activities support purchasing decisions, especially in long sales processes. It is an investment in recognition and trust.
We step in as a marketing leader for a set period, on a success fee basis. We take over management of activities and are responsible for achieving goals. This is a solution for companies that need experience without the cost of a full-time employee. We set a specific goal and compensation tied to its achievement.
We build lists of decision-makers and direct outreach systems. We combine online campaigns with outbound activities to reach the right people. We measure the number of sales inquiries and cost per lead. This is a way to get quick results when the sales cycle is long.
We design websites with SEO and conversion in mind from day one. Structure, content, and loading speed are optimized for search engines. The site should guide the user to a sales inquiry, not just present an offer. This is the foundation of all marketing activities.
See also: SEO positioning · websites · Google Ads · social media · public relations · marketing audit
TRANSPARENCY
We measure results based on KPIs agreed before work starts. We use data from Google Analytics 4 and conversion tracking to show the real cost of acquiring a customer and the sources of inquiries.
Questions
B2B marketing is activities aimed at companies, not individual consumers. It differs from B2C marketing primarily in the length of the sales cycle and the nature of purchasing decisions. In B2B, decisions are made by multiple people and are based on rational reasons, not emotions. Therefore, in B2B marketing, expert content, building trust, and direct contact with clients are key. You can find more about how we do this in our marketing consulting.
Initial results from paid campaigns like Google Ads can be visible within a few weeks. SEO efforts, such as positioning, typically require 6-12 months to deliver lasting results. It all depends on the industry and competition. That’s why, after an audit, we set a realistic timeline and KPIs. If you need quick results, we start with paid campaigns and conversion optimization, while building SEO in parallel. See what a B2B marketing strategy looks like.
The most common cause of failure is compensation disconnected from results. The agency earns the same regardless of the outcome, so it has no incentive to achieve goals. With us, part of the compensation depends on KPIs agreed before we start. Our interest is directly tied to yours. Additionally, before any proposal, we always conduct a free audit to see if there’s a viable growth path in your situation. See how we work in Google Ads for B2B companies.
We don’t have a fixed price list because the cost depends on the scope and starting situation. We work on success fee: most of our compensation depends on the results we actually deliver, not on a fixed rate. This way, risk is shared. We quote the exact amount after a free audit, when we know what actually needs to be done. This solution is often cheaper than maintaining your own marketing department. Check out our social media for B2B companies.
A single full-time employee rarely covers SEO, advertising, content, and social media all at once. Add the cost of recruitment, onboarding, and time off. The interim marketing manager model gives you an experienced marketing leader without the overhead of a full-time hire, and your team stays. You pay for results, not for presence in the office. It’s a flexible solution that can be tailored to your current needs. See how interim marketing management works.
Positioning does deliver lasting results, usually after 6-12 months. It’s a process that takes time, but it builds a stable search engine presence. If you need faster results, we start with paid campaigns and conversion optimization. This way, you get inquiries from the first weeks, while we build SEO in parallel to secure long-term traffic. This combination delivers both short-term and long-term results.
FREE AUDIT
Market, competitors, gaps and strategy directions. In a 30-minute meeting we walk you through the findings and a 3-month work plan.
Market and demand, competitors and their gaps, your company’s position and strategy directions.
In the meeting we discuss the audit findings and priorities for the first 3 months.
If we’re a good fit, you get a proposal tailored to your company.
