Marketing agency Toruń

A local team from Toruń that takes responsibility for your results.

You pay for results: part of Growth Group’s compensation depends on achieving the agreed goal. A B2B marketing agency that is accountable for real outcomes, not hours worked. We start with a free audit and defining KPIs, then we propose a collaboration model.

InquiriesKeywordsPositions
Inquiries from search12 months
with Growth Groupbefore working with us
Inquiries / month40from search
Cost per leadPLN 137↓ from PLN 238
Keywords in TOP 1087↑ from 17
Google results● average position 7.8
a buying keyword in your industry
1Your companyservice page · organic resultTOP 1
2Competitorhow-to article↓
3Competitorbusiness directory↓
Average keyword position
Was22.5
Now7.8

Data from one of our clients, results after 12 months of work.

16+

years of experience
in B2B marketing

60+

clients
served

160 mln

in profit generated
for clients

They trusted us

AGENCY FROM THE REGION

In Toruń, we work on-site, not remotely from headquarters

We know the local B2B business and competition in the region, so you don’t have to explain the market from scratch.

Contact is direct. You talk to the person who actually runs your campaign, not a customer service department of a large agency.

Why Growth Group

A marketing agency that works differently

Performance-based compensation

Part of Growth Group's compensation depends on achieving KPIs agreed upon before we start. We share the risk with you.

Free audit before every proposal

We don't sell packages without understanding your situation. First, we check what can realistically be improved.

We know the local market

We have been serving businesses in the region for years. We understand the local competition and what B2B clients are looking for before we even begin.

Why Growth Group

You pay for results,
not for hours.

Most agencies charge a flat fee regardless of the outcome. Growth Group ties part of its compensation to KPIs set before the start, such as the number of sales inquiries or customer acquisition cost.

This way, Growth Group’s interests are directly aligned with yours.

Results after 12 monthssuccess fee
✓Monthly quote requests40
✓Cost per leada low base feedown from a higher base
Base fee
low
Success fee
based on results

Common challenges

Problems B2B companies face with marketing agencies

How we solve it

We start with an audit of your market, sales model and current channels. The scope of work follows from what the audit shows.

You pay for work that makes sense for your company. Book a free audit
Purchase phrases in contentcritical
Page loading speedcritical
Duplicate titles and descriptionsmedium
Google Business Profile and local SEOmedium
Heading structureok
Internal linkingok

Before we propose anything

We always start
with an audit.

Growth Group doesn’t sell a ready-made package without understanding your situation. We check your website, your competition, and the real growth potential in your industry.

If the analysis shows there’s no sensible growth path, we say so outright.

Scope of services

Scope of services of a marketing agency

Marketing audit

We start with an analysis of your marketing and sales situation.

B2B marketing strategy

Based on the audit, we create an action plan with a timeline and specific KPIs.

SEO positioning

We conduct a technical audit of your website, select keywords, expand content, and build links.

Google Ads campaigns

We create campaigns focused on real inquiries, not just clicks.

Social media management

For B2B companies, we primarily manage LinkedIn.

Public relations

We publish industry articles and build your expert image in your field.

Interim marketing manager

If you have your own team, we step in as marketing leader for a set period.

B2B lead generation

We build lists of decision-makers and direct outreach systems.

Business websites

We design websites with SEO and conversion in mind from day one.

Transparency

Transparency of cooperation

Principle 1

How we measure results

We measure results based on KPIs agreed before we start. We use data from Google Analytics 4 and conversion tracking to show the real cost of acquiring a customer and where inquiries come from. We do not rely on impressions or reach, because those do not translate into sales.

Analiza danych i konwersji w Google Analytics 4

Pricing models

Choose the model that fits your company

We choose the model during the free audit, based on the resources you already have.
Model 1

Pure success fee

For companies that have their own marketing team or contractors and need a manager to lead them to results.

What you need
  • a product live in production and ready to sell
  • a team or contractors who carry out the work
  • tools: website, CRM and analytics
  • a measurable result: form, online store or booked meetings
No fixed fees. You pay only a percentage of the result.
What you get as part of the cooperation
  1. Strategygoals, target groups and channels
  2. Activity planningmonthly and quarterly plan
  3. Briefing and task acceptancebriefs for the team and contractors
  4. Quality controlevery piece checked before publication
  5. Analyticsresults measured in every channel
  6. Reportingwhat works and what we change
  7. Periodic reviewsresults and plans reviewed with you
Model 2

Low base fee + success fee

For companies without their own team, or with a small one, that need a manager and specialists right away.

What you need
  • a product or service ready to sell
  • a person on your side who handles customer enquiries
A low monthly base fee plus a bonus paid only for the result achieved.
What you get as part of the cooperation
Growth Group manager

Everything from the pure success fee: strategy, activity planning, briefing and task acceptance, quality control, analytics, reporting, periodic reviews.

+
Growth Group delivery team
  • Websitedesign, build and development
  • SEOGoogle rankings
  • AI search visibilityvisibility in ChatGPT and Gemini
  • Google Adscampaigns and optimisation
  • LinkedIn AdsB2B campaigns
  • Content marketingarticles, guides, reports
  • Social mediacompany profile management
  • PRmedia coverage
  • Marketing automationCRM, emails, lead scoring

The advertising budget (e.g. for Google Ads or LinkedIn Ads) is a separate cost in both models, independent of our fee.

GET TO KNOW US BETTER

What cooperation with Growth Group looks like

Opiekun projektu Growth Group podczas spotkania z klientem
1
project manager, from the first conversation to the report
Toruń
Growth Group operates from here, not remotely from another city
One team instead of several full-time roles

An in-house marketing department means several roles at once: SEO, advertising, content, social media. Growth Group gives you access to a full team without the costs of hiring, recruiting, and onboarding new people. You pay for results, not for keeping a seat warm. This is especially important for companies that don't want to build a marketing structure from scratch.

Direct contact with the person in charge

There is no layer of account managers who pass information along. You deal directly with the person responsible for achieving your goal. This means decisions are made quickly, and you always know what's happening and why. It saves time and eliminates misunderstandings.

Questions

Frequently asked questions

What exactly does a B2B marketing agency do?

A B2B marketing agency focuses on generating sales inquiries from companies, not on building brand awareness among consumers. Growth Group starts with a marketing audit to see which channels make sense. Growth Group runs Google Ads campaigns, SEO, social media, and lead generation. Most importantly, part of Growth Group’s compensation depends on meeting KPIs, not on the number of hours worked.

How long does cooperation with a marketing agency last, and when can you see the first results?

First results in paid campaigns like Google Ads can be seen within a few weeks. SEO is a long-term process that typically yields lasting results after 6-12 months. Therefore, for shorter horizons, Growth Group starts with paid campaigns and conversion optimization, while building SEO in parallel. We begin cooperation with a free audit and defining a B2B marketing strategy so the goal is clear from the start.

We already had an agency and nothing came of it. Why should it be different with you?

The most common cause is compensation detached from results – the agency earns the same regardless of the outcome. With Growth Group, part of the compensation depends on KPIs set before the start. If the goal isn’t achieved, Growth Group’s compensation is lower. Additionally, Growth Group starts with a free audit that shows the real potential. If the analysis shows there’s no sensible growth path, Growth Group says so outright. Check out what cooperation with a marketing agency looks like in the interim model. Moreover, we are not an external agency executing tasks from a distance – we become part of your team, co-decide on priorities, and take responsibility for the outcome, not just for completing tasks.

It's too expensive for our company. Do you have a fixed price list?

Growth Group doesn’t have a fixed price list because the cost depends on the scope and the starting situation. If you already have a team, Growth Group works on a success fee without a fixed salary. If you don’t, there’s a low base fee plus a success fee, so the risk is shared. Growth Group quotes the exact amount after a free audit. This way, you pay for results, not hours. It’s often cheaper than maintaining your own marketing department.

We prefer to hire someone full-time. Isn't that a better solution?

One person rarely covers SEO, advertising, content, and social media all at once. Add recruitment and onboarding of new people to that. The interim manager model lets you have an experienced marketing leader without the cost of a full-time employee, and your team stays. You can also opt for SEO or Google Ads campaigns as part of cooperation with Growth Group. It’s a flexible solution that Growth Group tailors to your needs.

How do I know it will work in my industry?

Growth Group doesn’t assume that upfront. The audit includes an analysis of your competition and the real potential in your industry. If the analysis shows there’s no sensible growth path, Growth Group says so outright. Growth Group doesn’t sell packages without understanding your situation. We operate based on data, not promises.

FREE AUDIT

Get a free strategic audit

Market, competitors, gaps and strategy directions. In a 30-minute meeting we walk you through the findings and a 3-month work plan.

Uśmiechnięta kobieta z telefonem przy laptopie

Market audit

Market and demand, competitors and their gaps, your company’s position and strategy directions.

3-month plan

In the meeting we discuss the audit findings and priorities for the first 3 months.

No-obligation proposal

If we’re a good fit, you get a proposal tailored to your company.

Billing

You pay for results, not for hourly rates

Success fee

We start with an audit and agree on a goal together. Most of our fee depends on the results we actually deliver, not on time spent on the task.

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